Ralph Lauren's classic car collection: art you can drive

Ralph Lauren began sewing neckties out of a cramped rental in the Empire State Building in 1967, inspired by European cuts and determined to shake up American menswear.

Within five years, his line was retailing at Neiman Marcus and Bloomingdale’s, and his first freestanding Polo boutique opened on Beverly Hill’s ritzy Rodeo Drive in 1971.

Before long he began collecting cars. Some of his earliest purchases were his 1971 Mercedes 280SE 4.5 convertible, a 1979 Porsche 930 and a 1955 Mercedes-Benz 300SL Gullwing coupe bought in 1983.

Today, his collection of more than 70 cars is perhaps the  highest-valued in the world, estimated by Forbes to be worth at least  $300 million, making up a significant portion of the fashion designer’s  personal assets outside his shares in his fashion company.

“I’ve always seen cars as art. Moving art. While friends of mine were  into paintings, I somehow felt that the real beauty of owning a rare  and magnificently designed car was the fact that you can use it. You can  look at it, enjoy its visual qualities, as with a painting, but you can  also get inside and drive it - which means both enjoying the drive  itself and going somewhere with it,” Lauren said in a 2004 interview for a book detailing his collection.

The exhibitions of the cars

The Louvre exhibited 17 of Lauren’s cars in a standalone, four-month  show in 2011. Most of his cars are either rare, limited edition models  or one-of-a-kind vintage race cars with history in their seats.

Many of  Lauren’s cars were built before he was born in the Bronx to  Russian-Jewish immigrant parents in 1939.

There’s the 1929 Bentley  4.5-liter 'Blower', ridden at the world’s oldest car race, The 24 Hours  of Le Mans, in 1930, 1932 and 1933.

His 1938 Alfa Romeo 8C 2900 Mille  Miglia, is widely reported to be one of the best pre-war sports car ever  built.

Others are symbols of the 1950s, the decade when Lauren was coming of  age. There is his 1955 Mercedes Gullwing, which was a favorite of  A-list celebrities like Sophia Loren and Elvis Presley, and his 1955  Jaguar XKD Long-Nose, of which only 10 were built.

It is thought to be  the fastest race car of that decade, clearing 190 miles per hour.

Inclusion of modern vehicles

Though he is known for his love of vintage designs, he has been  looking to add modern "super cars" built on cutting-edge technology to  his collection.

In June 2015, for instance, he picked up a Ferrari LaFerrari, the brand's first hybrid sports car.

Perhaps the most prized car collection is a Bugatti 57SC Atlantic of  1938, which has an aerolithe body and runs on a 3.3-liter, supercharged  engine.

That car is one of two in existence today. Only four were ever  built. The other was sold to a museum in California for about $40  million in 2010, and experts believe that should Lauren ever sell, his  could command a price tag as high as $50 million.

Lauren has said the  car is “the most beautiful in the world.” It won Best in Show at the 1990 Pebble Beach Concours d’Elegance and  also won the 2012 Concorso d’Eleganza Villa d’Este, widely thought to be  the world’s most prestigious car show.

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